HotJar
james
March 15, 2023
Data and Analytics
james
March 15, 2023
Hotjar is a tool that is used for website optimization and user behavior analysis. It provides website owners with insights into how users interact with their website by collecting data on user behavior, such as mouse movements, clicks, and scrolling patterns. With this information, website owners can optimize their website’s user experience to improve engagement and conversions.
Hotjar offers a variety of features, including heatmaps, user recordings, surveys, and feedback polls.
Hotjar can be a valuable tool for data-driven decision-making, as it provides website owners with a wealth of information on how users interact with their website, which can be used to improve the user experience and increase conversions.
Benefits of using Hotjar
Here are step-by-step instructions on how to integrate Hotjar with your website:
Note that the specific steps may vary depending on the platform and website builder you are using. Hotjar provides detailed instructions for each platform on its website.